This is the last video for 2021. And on this video we wanted to, well for one, thank everyone, but also go through the best videos that we did this year and why they're important to you and the channel. 

So the first thing I wanna do is thank my right hand, Angie, who does all the editing and helps get the topic sorted out and get me motivated, make sure actually this year we didn't miss a single week. And fact, we exceeded the number of weeks for videos post sit on the channel. So that was awesome. We also had over a thousand percent growth and subscribers, a 3400% growth in views. And since we did so well with being consistent this year, we were 57% better in posting videos to the channel. So stats you speak for themselves. And I'm super thrilled about all of that. Looking at the analytics on the channel some stuff really jumps out. So the top video for this year was how to, well, no, that's wrong. It was the 20, 21 Google maps updates. 

You must understand that was not really a surprise. We kind of did that video as a trend surfing strategy, Google maps is so important to everybody that has a local business. So I kind of knew that that one was gonna do pretty well. Every year, the game changes a little bit with that. And there's some fractional improvements of course, coming from Google and the maps max department. But it just goes to tell you that it's an important topic for all of us business owners, to understand how to do well on Google maps, with our reviews, our listings, our optimization images, 360 pictures and a ton of stuff that we've covered throughout the year. So if that's something that's on your list of things to tackle for the beginning of next year, go ahead and drop back, check out that video. 

And of course, look for another update coming up next year from us on that topic. The next one, which is such a pain in the butt for everybody, because we all go through, it was how to get Google to index your site. So if you have a new website and, or just having some indexing problems at all, go ahead and check that video out kind of covers the basics on how to, you know, get that started and accelerate the process. It's no fun waiting to have your site index and, you know, so watch that video means you'll have a little bit of an edge and you can make things move along a little faster if you're having indexing problem. And the sleeper hit, which was a surprise to me was a video that we titled persuasion versus manipulation. And that topic came up as we were kind of diving into some ethical, you know, questions about advertising and websites and copywriting, and you know, where, where do you cross the line between, you know, persuading somebody and actually just being flat out manipulative. 

And here's what I'll say about it. And the video's worth watching. Cause it just kind of brings up that, you know, that edge, that we're all kind of walking, you know, selling, but when it comes down to it, the best position to always take is that if you're doing a good job, you're actually matching people that have a legitimate problem in the marketplace to companies that have products or services that can help them, you know, solve those problems. Cuz that's what we're all here for. So if you're doing that as a marketer and you're doing through, you know, whatever the methods are, awareness, storytelling, you know, outreach and you know, videos and everything else, then that's great. If you're starting to lie and trick people, then of course, you know, nobody wants to be involved with that. And it it's a sh it's a short game and it definitely doesn't pay off in the end. 

So worth checking out that video. But it did surprise me that we had so much activity on that one because this is kind of an abstract topic, but I think clearly we all, you know, being net citizens at times feel manipulative manipulated by or the environment or big companies or whatever. So it seemed to do well. And then we had the last one, which was kind of one of my favorite ones to do was an episode called con conquer your competition. And, and that one was actually the beginning of a series of videos that had a bunch of strategies are so important for local businesses. So if you on a high level and you're in a competitive market and you want to know the basic things that you need to put together for your business, then definitely go start with that video cuz watching that means you'll have the, you know, beginning strategy tools start putting together for the beginning of 2022, you'll know the steps to take, to start, you know, doing a good job with your marketing throughout the, the next year. So thanks again for all the support this year. Go ahead and like this video, we'll see you on the next one and have an awesome new year.