We're gonna talk about the one thing you need to be doing to start dominating your market. If you're a local business owner, you have a business that's in a regular store you're not gonna wanna miss this. 

If you have a regular business in a location like in your town or another town, brick and mortar, regular stuff. So you might sell, you know, wheres, if you will, things, or you might provide a service like a medical office or tax services or something like that. But either way, if you have a physical address and a physical location, there's one thing that absolutely just cannot give up on that. If you make it a priority, we'll get you into a position of market dominance. And the one thing that I tell all my clients and that is so important is to continue to build good reviews around your business. And I can't say enough about it. I've done a lot of videos about it, but if there's one thing, if, if you've been around, you know, for 5, 6, 7 years, and this is especially true in businesses where you have, you know, corporate competition, right? 

So if you have a cafe and you're a breakfast place, and then you're fighting with, you know, Denny user, some other chain like that, you really can use reviews to ward off corporate competition in, in such a powerful way. And it's so important. So I always like to start there with almost every project that we do, that you know, where we're gonna uplift and start helping a business grow. We almost always start right there with reputation because here's the thing. If it's bad, if there's a problem, if it's not working or, and it may not be bad, but it may just be gap to the market. So it could be good, but a huge gap to the market. Then what do you, you can do all these other things, paid advertising, all this fancy stuff and Instagram reels and cool web pages and landing pages and videos and all the other things we talk about on this channel. 

But at the end of the day, you may get a bunch of traffic in the first thing a visitor's gonna do is go look at the reviews and why aren't you 300 reviews behind the next competitor? Or why are your reviews only a 4.0 and your competitors? A 4.4, 4.5. Why? You know, so all these things that you can do that are so fun to do in digital marketing can just be undercut by that. That's why that's the number one place to start. And it's the number one place to finish, right? So you start there, but you don't give up. You keep going, you keep going, you keep going, you make it a prerogative and a par priority every single day that you're serving your customers. And how do you do that while you do that for one, by figuring out a great way to, you know, get reviews and get feedback from your customers. 

We use repup.io for all of our projects. It's awesome. There's a lot of systems out there that will help you do that, but you need to start getting the reviews in and controlling the narrative about your business and growing that profile because that is a business asset. And if you ever sell your business, one of the first things a buyer's going look at is that business is public reputation. So go ahead and start building that to word off competition, to strengthen your market dominance and to position your business as highly valuable in the event that you may sell, or you may need, you want investors or some other financial transaction everybody's gonna pivot and look back at that stuff. So important. Go ahead and smash the like button for me today.