Quick & Dirty Marketing Tips - No Ghetto Email For You
Zack Greenfield • August 18, 2020
This is another episode of quick and dirty marketing tips. Today, just a quick little talk about ghetto email. I can't tell you how many people come to us and they've got successful businesses, and all this stuff going on, and they're emailing me from I think like a time warp because the address is so-and-so at aol.com or so-and- so at hotmail.com, or even at Gmail, which is a little bit more timely, but still. If you are running your own business and you have your website set up and all that stuff, you've got to have your email at your domain. That is a professional minimum. You can't be hanging on to some email from when you were in college or whatever.
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Here's my tips for that, there's two ways to do it. I'm going to give you the number one way we do it. We set up almost every client that we work with, that is in that situation or that needs improvement on G Suite. The great news about that is it's super affordable for regular folks, if you're at a bigger scale they've got a higher tier of services and storage, and if you're in the medical field they have a completely HIPAA compliant cloud service that's associated with that, which is a really big deal. It's one of the few HIPAA compliant email systems and cloud storage systems that's affordable. You want to take a look at that.
The other way to do it, number two, is to go to your domain register, like GoDaddy, they do offer email services. I find that it's still pretty basic and you're on kind of older [inaudible 00:01:52] technology trying to pull the messages to your phone. There really isn't a native app like Google offers. It's just, there's more steps involved and it's awkward. You're saving maybe a little bit of money, but in the headaches you pick up and kind of the not premium set up, not my favorite thing to do. I recommend going with G Suite, get yourself on your company domain, don't be emailing people from 20 years ago.
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